Deconstructing “Wellness Washing”: How to Invest in Truly Healthy Choices
In an era saturated with health trends, miracle cures, and Instagram-perfect lifestyles, a pervasive phenomenon known as “wellness washing” has emerged. This term describes the deceptive practice by companies that market products or services with vague, unsubstantiated health claims, often leveraging buzzwords like “natural,” “detox,” or “holistic” without genuine scientific backing or ethical practices. It’s…
